20 Content Ideas to Help You Ramp Up Your LinkedIn Game
Welcome to the third and final part of our LinkedIn content ideas series. In part one, we talked about starting off nice and simple with ways to comment. In part two, we worked our way up to commenting AND sharing content. Now in part three, you’re ready for the big leagues–posting your own original content.
Here are 20 original content ideas:
An introductory post letting people know who you are and what your story is.
A story about a time when you struggled and the lessons you learned.
A story about how you got into your career.
A story with a lesson for someone just starting in your field.
A story about a great colleague.
A success story of how you helped a client or coworker.
Write an article on LinkedIn about your industry or career—a topic that will demonstrate your thought leadership.
A shoutout to a great partner, collaborator, or client.
A more formal recommendation for someone. There’s a specific spot to leave these in, but don’t hesitate to share it, as well.
Something people think about your career or industry that’s not true.
Truthisms about your career, i.e., Sometimes the best ideas come to you at the most inconvenient times. #writerissues
Do a poll on something related to your industry or career. This is a specific feature you can use.
Ask a question about your career or field for market research purposes.
Share pictures from an industry event you attended.
Share pictures of a client meeting or networking event you had.
Share the website or LinkedIn page of an industry trade group you joined.
Make a short video sharing tips for people in your industry.
Make a short video sharing tips for your ideal client.
Make a short video telling your company or personal story.
Do a LinkedIn Live!
There you have it. That completes our series, and you have a total of 40 ideas for engaging, sharing, and creating content on LinkedIn.
Even if you commit to doing just one of these a week, you’ll improve your LinkedIn game. But, we guarantee that the more you engage, the more it will come naturally, and you’ll have 40 more ideas in just a few months.
